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Luxury Yacht Emerald Azzurra

The Nevron solution for guest entertainment on the luxury yacht Emerald Azzurra

The luxury yacht Emerald Azzurra can boast of offering its customers award-winning service provided at all levels enhancing luxurious and exclusive guest experience. The luxury yacht Emerald Azzurra promises a first-class, unforgettable sailing experience. The integration of advanced technologies like Nevron IPTV solution on the Emerald Azzurra elevates the guest experience to new heights. The implementation of such technology allows guests to have access to a wide range of entertainment options, making their experience more enjoyable and memorable. Moreover, such technology has been observed to reduce the workload on staff members, allowing them to focus on providing ultimate guest satisfaction.

The Customer

Emerald Azzurra is a maiden yacht launched under the new entity, Emerald Cruises. Having debuted in March 2022, the 100-passenger Emerald Azzurra became the first oceangoing yacht-style cruise ship for the river line Emerald Cruises, which is part of the Scenic Group. The 361 feet (110 meters), 100 passenger luxury yacht is designed to combine the amenities of cruising with the luxuries of a private yacht. Sailing for the brand Emerald Cruises, the luxury vessel has been custom-designed to cruise the waters of the Adriatic Coast, Red Sea and the Mediterranean.

The luxury yacht features spacious cabins and common areas, as well as a variety of on-board activities such as jet skiing and snorkeling. The yacht also offers a variety of dining options, with the ability to cater to any dietary restrictions. The crew is highly trained and dedicated to making sure guests have the best possible experience.

The luxury yacht Emerald Azzurra is equipped with a variety of modern technologies to enhance the guest experience and safety including smart room automation, advanced navigation and communication systems, entertainment systems, onboard Wi-Fi, advanced security systems, and integrated energy management systems. All these technologies are aimed to make the journey more comfortable, safe and enjoyable for the guests.

The uxury yacht offers guests a truly unique and unforgettable cruising experience by providing a combination of exploring off-the-beaten-path ports that larger ships cannot reach. Cruises are tailored to guest’s interests and allow guests the freedom to explore towns at their own pace and indulge in the local culture.

The challenge

The aim was to find the right technology to provide guests with a wide variety of entertainment options for a more luxurious and enjoyable experience. The challenge was to offer as much entertainment as possible through existing equipment (2 satellite antennas) because yachts are smaller than big cruise ships, meaning there is limited roof space for the equipment.

It was important to decide for a bulletproof and stable content platform with a high level of reliability that can be implemented in a demanding environment. The Nevron interactive TV solution was selected to fulfill specific project demands due to full in-house development and outstanding customer support that over delivered client expectations.

The solution

The Nevron team suggested technology for a vast selection of entertainment options, interactive features as well as personalized communication with guests onboard the yacht. Emerald Azzurra luxury yacht is now equipped with a cutting-edge digital entertainment solution, that entertains, engages, informs, and even upsells the services to the guests.

Neuron's IPTV Middleware solution enables content management including live channels, promotional offers and information about services in one place. Nevron CMS features an user-friendly interface that is easy to navigate and maintain the content, ensuring smooth communication. The system might be configured at different access levels to split the work between Cruise Director and Tour Director, so each can fill their promotional content. Due to an improved content management process, the crew can provide all relevant information to guests right to their television screens, eliminating the need for printed leaflets.

Streamron Gateway streaming server captures live channels from satellites, HDMI input, webpage, or webcam sources, and transmits them over the entire ship as multicasts. This means guests can watch live channels, including ship position and live bridge cameras, from their rooms.

In addition to this, the yacht features a VoD service that takes care of encrypting SWANK and Anuvu movies, providing guests with plenty of entertainment options as they sail. For group movie nights and live streaming of special events, they may connect devices to the projector and external speakers.

The existing GPS controllers were used to present the ship position map as a multicast stream on guest's TVs.

To better understand what IPTV can bring to the table, let's take a look at the few screens below.

Nevron CTO, Simon Bergant, and Nevron’s dedicated team have worked hard to secure this contract with Scenic Group. We are proud to have been selected to provide critical and intelligent onboard communication solutions for Scenic's yachts, specifically the new-build Scenic Eclipse I and II, and the Emerald Azzurra and Emerald Sakara.

“We are thrilled to announce that Nevron has been chosen as a preferred supplier of cutting-edge onboard guest technology for Scenic Group's new-build program, including their luxury super yachts, the Emerald Azzurra and Emerald Sakara”, said Simon Bergant, CTO at Nevron.

We are honored to have the opportunity to work with Scenic Group and are committed to providing the best possible service to ensure the success of their new-build program. Nevron onboard guest solutions have been designed to meet the high standards of the superyacht market and are perfect for the luxury cruise experience. We are confident that our technology will provide guests with an enhanced and personalized sailing experience.

The outcome

The Emerald Azzurra is now equipped with the latest technology to ensure guests have an unforgettable sailing experience. With Nevron's digital experience solutions, guests can enjoy a wide variety of entertainment options, stay informed, and even discover new services and products.

There are several benefits to using IPTV onboard the luxury cruise yacht Emerald Azzurra:

Personalized entertainment: guests can access a wide range of content, including movies, TV shows, music, and live channels, from their own cabins. They can also view future cruise promo videos.

Convenience: access to all relevant information, such as ship itinerary, daily programme, ports of call, and onboard activities, ship position viewing, directly from their television screens, eliminating the need for printed leaflets.

Advertising and promotions: guests can view the yacht's services and amenities, such as shore excursions, spa treatments, and dining options, directly from their in-room TVs.

Marketing and upselling: yacht's staff is now able to market and upsell future cruises to guests with help of QR codes which lead to booking forms.

Cost-effective: IPTV solution is a cost-effective solution for providing entertainment and information to guests, as it eliminates the need for printing and distributing leaflets. Using IPTV reduced the overload of reception staff and number of calls to reception.

Increased guest satisfaction: IPTV provides guests with a wide variety of entertainment options and the ability to access relevant information, which can lead to increased guest satisfaction and positive feedback.

High quality entertainment: IPTV service on Azzurra can provide high-quality entertainment, live channels, and interactive services that meet the expectations of the guests.

The use of the Nevron IPTV solution on the Emerald Azzurra not only guarantees an ultimate guest experience onboard, but it is also cost-effective. This is because it does not burden the workers and they can have less of them. Due to feedback from the Guest Relations Service Manager, the burden on receptionists has decreased with the use of IPTV, as there are fewer calls, which allows more attention and dedication to guests coming to the reception desk. Using modern technologies like the Nevron IPTV solution is an effective way to enhance guest experience on board.